Freewrite

Freewrite is the global leader in dedicated, distraction-free drafting tools. They manufacture premium "Smart Typewriters" (like the Hemingway and Traveler) designed to disconnect writers from the internet so they can enter a flow state. Because their hardware sits at a high price point (often $500+), the sales cycle requires deep emotional resonance and education rather than impulse purchasing.

We worked to design and deploy a dedicated Lead Generation Landing Page for their "Set Your Story Free" e-book. The objective was to create a specific entry point for cold traffic that focused less on technical specifications and more on the emotional struggle of the writer (distraction and writer's block), effectively warming up users for a high-ticket purchase.